The festive season is over, the tsunami of predictions is happening and we’re all bracing ourselves for another year of…well, who knows?! Trump, Brexit and AI will no doubt shape a large part of it, but YOU will shape the rest.
At Dub we take into consideration how our clients' typically engage their online participants and make notes on the sort of activities and tasks they are asked to complete. Online qual has been able to get the researcher closer to the..
Understanding what your clients/customers and partners think, and how they behave, is critical regardless of whether you’re in a B2C or a B2B environment. This is especially true where branding, service/product development and business..
Dub welcomes Tom Croft and Kasia Rybinska to their product development team. The addition of two key people underpins Dub’s continued ambition to develop world class qualitative research.
Dub have appointed Libka Holtshousen as Client Success Manager and Barney Larkin as Head of Marketing and Communications. They join Scott Weinberg, who was recently appointed as Director of Sales in North America, as the latest additions to Dub’s..
Commercial interest in online qual continues to grow as a cost-effective way of exploring ideas and concepts directly with consumers.
Here at Dub we've been working hard behind the scenes, using your feedback to improve our online qual and research community platform, IdeaStream, so you can do better research. The latest improvements we are proud to bring to you include...
In a shifting world that's facing up to the challenges of globalisation, immigration and the intermingling of diverse people and ideologies, brands and businesses need cultural insight and intelligence at their fingertips, and fast.